Aaron’s Price is Right… as far as Aaron Rents (RNT) is concerned. More on the Michael Walltrip story.
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Aaron’s Price is Right… as far as Aaron Rents (RNT) is concerned. More on the Michael Walltrip story.
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Scott One year ago
Wow, Howard…if looks could kill.
Howard Lindzon One year ago
Welcome to all business week readers and Spiegel reders in Germany
Andy Swan One year ago
I think Bob Barker is going to go on a “Happy Gilmore” style rampage on the entire WallStrip crew after that one :)
The driving school stuff isn’t a scandal which is exactly why no one is worried about it….”The company gets excellent marketing mileage out of the deal”, says Aaron Rents finance chief Gilbert Danielson. “Local media outlets cover events at stores featuring the Butler brothers before they race in the United Speed Alliance Racing’s Hooters Pro Cup Series. At races, the company has signage, an inflatable storefront and display tents. The driving lessons are part of an overall sports marketing program that will cost the company more than $7.5 million this year.”
$1 million for amazing, localized PR in front of a big chuck of your demographic every weekend for 9 months of the year. Of course, I suppose they could have spent that money on 10 seconds of Superbowl ad time…..
Stefan Ruehle One year ago
Hello Howard,
thanks for the warm welcome. As it seems, I am the first poster that came here to comment on your site after reading about your blog on Spiegel-Online :)
Your show is hilarious and I just wanted to let you know, that you got at least two new fans over here. If you ever feel bored, drop by at mystockbet.com and risk a fantasy bet for fun and maybe you even win a prize ;)
Thanks a lot for all the laughs you caused,
Stefan
Howard Lindzon One year ago
welcome stefan
although I dont like the word BET and STOCK in the same breath - cool design and a good fantasy idea.
micro_idot One year ago
bob parker is coughing
grade: B-
idot
micro_idot One year ago
oops meant barker … lol
howard lindzon One year ago
Great a B- from a guy who cant even edit Bob Barker’s name
Hatin' RTO One year ago
I can’t stand Rent to Own - I hope other commericals like this come out! People need to be awakened and trained to NOT do this type of transaction! Although spoofing Rentacenter would be even more eye-opening.
directtv One year ago
Blog of directtv